Stories from inside the room, weekly Mollywood roundups, and short opinionated playbooks for producers, PR teams and Malayalam cinema obsessives.
From a 38-minute audio launch to a 17-second clip that pulls a million views — here's how our edit team picks the moment, the cut and the…
First-look frenzies, an audio launch that broke the internet, and a fan edit that made it back to the star — the week in Malayalam…
A short, opinionated playbook from the people who promote 4–6 Mollywood projects every month. What works, what wastes money, and how…
Theatres still set the standard, but the conversation has moved. A look at how reels, stitches and tagged folders quietly became the most…
A producer, four editors, two writers and a very loud coffee machine. A morning, an afternoon and an evening inside the room that powers…
Kerala's first-day-first-show is a civic event — a midnight queue, a drum line, a temple bell, a flex board printed at 11 PM the…